Step aboard for a look at the airline that made flying feel like California sunshine.
In the golden age of air travel, few airlines embraced personality and panache quite like Pacific Southwest Airlines. Known affectionately as PSA, this regional California carrier was more than just a way to get from San Diego to San Francisco — it was an experience.
Launched in the late 1940s and soaring in popularity by the 1970s, PSA became famous not only for its budget-friendly fares and famously grinning aircraft but also for its vibrant flight attendants. Dressed in pink and orange uniforms that practically radiated cheer, PSA’s cabin crew defined the look — and the spirit — of the airline.
But there was more to these women than eye-catching uniforms and iconic photo ops. They were trained professionals, skilled in safety and service, who managed to deliver exceptional care with genuine warmth and approachability. PSA’s reputation as “The World’s Friendliest Airline” wasn’t just a slogan — it was something passengers felt the moment they stepped onboard.
In this collection, we’re taking a closer look at 20 remarkable photos that capture the essence of PSA’s flight attendants during the 1970s — a time when flying was still glamorous, customer service reigned, and California cool was part of the cabin crew culture.
So buckle up and enjoy this nostalgic trip back to the skies
